An Introduction to Applied Semiotics [electronic resource] : Tools for Text and Image Analysis.

Hébert, Louis, 1961-
Call Number
401.4
Author
Hébert, Louis, 1961- author.
Title
An Introduction to Applied Semiotics Tools for Text and Image Analysis.
Publication
London : Routledge, 2019.
Physical Description
1 online resource (303 p.)
Notes
Description based upon print version of record.
Contents
Cover; Half Title; Title; Copyright; Contents; List of figures; List of tables; List of symbols used; Introduction; Analytical tools: what they are and how they are used; Introduction to the tools; 1 Structural relations: homologation; Summary; Theory; Application: The battle of the Argonne by Magritte; 2 Operations of transformation; Summary; Theory; Application: iconography of mythical beings from Tibetan Buddhism; 3 The semiotic square; Summary; Theory; Applications; 4 The veridictory square; Summary; Theory; Application: Molière's Tartuffe (The imposter); 5 The tensive model; Summary
TheoryApplication: Pascal's theory of knowledge; 6 The actantial model; Summary; Theory; Applications; 7 The narrative program; Summary; Theory; Applications; 8 The canonical narrative schema; Summary; Theory; Application: "The crow and the fox" by Jean de La Fontaine; 9 Figurative, thematic and axiological analysis; Summary; Theory; Application: "I miss the land" by Georges Bouchard; 10 Thymic analysis; Summary; Theory; Application: "The dog and the perfume bottle" by Charles Baudelaire; 11 Semic analysis; Summary; Theory; Applications; 12 Dialogics; Summary; Theory; Applications
13 The semantic graphSummary; Theory; Applications; 14 Analysis by classification; Summary; Theory; Application: classifying death in Hamlet; 15 Analyzing rhythm and arrangement; Summary; Theory; Applications; 16 The functions of language; Summary; Theory; Application: [If you drink, then drive, you're a bloody idiot]; 17 Peirce's semiotics; Summary; Theory; Application: a footprint in the sand; How to use Peirce's semiotics; 18 Narratology; Summary; Theory; Application: "The dairy woman and the crock of milk" by Jean de La Fontaine; 19 The anthropic zones; Summary; Theory
Application: The reclining nude by Magritte20 A short introduction to semiotics; Summary; Theory; Bibliography; Index
Summary
An Introduction to Applied Semiotics presentsnineteen semiotics tools for text and image analysis. Covering a variety of different schools and approaches, together with the author's own original approach, this is a full and synthetic introduction to semiotics. This book presents general tools that can be used with any semiotic product. Drawing on the work of Fontanille, Genette, Greimas, Hbert, Jakobson, Peirce, Rastier and Zilberberg, the tools deal with the analysis of themes and action, true and false, positive and negative, rhythm narration and other elements. The application of each tool is illustrated with analyses of a wide range of texts and images, from well-known or distinctive literary texts, philosophical or religious texts or images, paintings, advertising and everyday signs and symbols. Each chapter has the same structure -summary, theory and application, making it ideal for course use. Covering both visual and textual objects, this is a key text for all courses in semiotics and textual analysis within linguistics, communication studies, literary theory, design, marketing and related areas.
Subject
LITERARY CRITICISM / Semiotics & Theory
ART / Criticism
SEMIOTICS.
SEMIOTICS AND LITERATURE.
Semiotics and art.
Multimedia
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No Reviews to Display
Summary
An Introduction to Applied Semiotics presentsnineteen semiotics tools for text and image analysis. Covering a variety of different schools and approaches, together with the author's own original approach, this is a full and synthetic introduction to semiotics. This book presents general tools that can be used with any semiotic product. Drawing on the work of Fontanille, Genette, Greimas, Hbert, Jakobson, Peirce, Rastier and Zilberberg, the tools deal with the analysis of themes and action, true and false, positive and negative, rhythm narration and other elements. The application of each tool is illustrated with analyses of a wide range of texts and images, from well-known or distinctive literary texts, philosophical or religious texts or images, paintings, advertising and everyday signs and symbols. Each chapter has the same structure -summary, theory and application, making it ideal for course use. Covering both visual and textual objects, this is a key text for all courses in semiotics and textual analysis within linguistics, communication studies, literary theory, design, marketing and related areas.
Notes
Description based upon print version of record.
Contents
Cover; Half Title; Title; Copyright; Contents; List of figures; List of tables; List of symbols used; Introduction; Analytical tools: what they are and how they are used; Introduction to the tools; 1 Structural relations: homologation; Summary; Theory; Application: The battle of the Argonne by Magritte; 2 Operations of transformation; Summary; Theory; Application: iconography of mythical beings from Tibetan Buddhism; 3 The semiotic square; Summary; Theory; Applications; 4 The veridictory square; Summary; Theory; Application: Molière's Tartuffe (The imposter); 5 The tensive model; Summary
TheoryApplication: Pascal's theory of knowledge; 6 The actantial model; Summary; Theory; Applications; 7 The narrative program; Summary; Theory; Applications; 8 The canonical narrative schema; Summary; Theory; Application: "The crow and the fox" by Jean de La Fontaine; 9 Figurative, thematic and axiological analysis; Summary; Theory; Application: "I miss the land" by Georges Bouchard; 10 Thymic analysis; Summary; Theory; Application: "The dog and the perfume bottle" by Charles Baudelaire; 11 Semic analysis; Summary; Theory; Applications; 12 Dialogics; Summary; Theory; Applications
13 The semantic graphSummary; Theory; Applications; 14 Analysis by classification; Summary; Theory; Application: classifying death in Hamlet; 15 Analyzing rhythm and arrangement; Summary; Theory; Applications; 16 The functions of language; Summary; Theory; Application: [If you drink, then drive, you're a bloody idiot]; 17 Peirce's semiotics; Summary; Theory; Application: a footprint in the sand; How to use Peirce's semiotics; 18 Narratology; Summary; Theory; Application: "The dairy woman and the crock of milk" by Jean de La Fontaine; 19 The anthropic zones; Summary; Theory
Application: The reclining nude by Magritte20 A short introduction to semiotics; Summary; Theory; Bibliography; Index
Subject
LITERARY CRITICISM / Semiotics & Theory
ART / Criticism
SEMIOTICS.
SEMIOTICS AND LITERATURE.
Semiotics and art.
Multimedia