Routledge companion to marketing research ed. by Len Tiu Wright, Luiz Moutinho, Merlin Stone and Richard P. Bagozzi

Wright, Len Tiu
Call Number
658.83 W93R
Author
Wright, Len Tiu editor
Title
Routledge companion to marketing research ed. by Len Tiu Wright, Luiz Moutinho, Merlin Stone and Richard P. Bagozzi
Publication
New York: Routledge, 2021.
Physical Description
xix, 611p.
Series
Routledge companions in business, management and accounting
Added Author
Moutinho, Luiz editor
Stone, Merlin editor
Bagozzi, Richard P. editor
Subject
MARKETING RESEARCH
Total Ratings: 0
Location Call Number Barcode Item Class Units Copy Number Status  
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Subject
MARKETING RESEARCH