Customer-Brand engagement by fashion brands through online brand communities in India a multimethod approach by Samala Nagaraj; supervised by Sapna Singh
Nagaraj, Samala| Call Number | TH658 N13C |
| Author | Nagaraj, Samala |
| Title | Customer-Brand engagement by fashion brands through online brand communities in India a multimethod approach by Samala Nagaraj; supervised by Sapna Singh |
| Publication | Hyderabad: University of Hyderabad, 2019. |
| Physical Description | 163p. |
| Notes | Thesis (Ph.D) - School of Management Studies - University of Hyderabad - 500046. |
| Added Author | Sapna Singh supervisor |
| Subject | Management Studies - THESES |
| Multimedia |
Total Ratings:
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| Notes | Thesis (Ph.D) - School of Management Studies - University of Hyderabad - 500046. |
| Subject | Management Studies - THESES |
| Multimedia |