The future of branding edited by Rajendra K. Srivastava and Gregory Metzthomas

Srivastava, Rajendra K.
Call Number
658.827 Sr38F
Author
Srivastava, Rajendra K. editor
Title
The future of branding edited by Rajendra K. Srivastava and Gregory Metzthomas
Publication
New Delhi: Sage Pub., 2016.
Physical Description
x, 468 p.
Added Author
Metzthomas, Gregory editor
Subject
Strategic planning Marketing management
Branding (Marketing)
Total Ratings: 0
Location Call Number Barcode Item Class Units Copy Number Status  
IGM Library 658.827 Sr38F 325746 Books 2 Available
IGM Library 658.827 Sr38F 325745 Books 1 Available
 
 
 
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Subject
Strategic planning Marketing management
Branding (Marketing)