Creating passion brands getting to the heart of branding by Helen Edwards and Derek Day

Edwards, Helen
Call Number
658.827 Ed91C
Author
Edwards, Helen
Title
Creating passion brands getting to the heart of branding by Helen Edwards and Derek Day
Publication
New Delhi: Kogan Page, 2010.
Physical Description
244p.
Added Author
Day, Derek
Subject
Brand management
Branding - Marketing
Total Ratings: 0
Location Call Number Barcode Item Class Units Copy Number Status  
IGM Library 658.827 Ed91C 294614 Books 1 Due 11/Dec/2013
IGM Library 658.827 Ed91C 298148 Project Books 2 Due 05/Nov/2014
 
 
 
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Subject
Brand management
Branding - Marketing