Strategic brand management for B2B markets a road map for organizational transformation by Sharad Sarin
Sarin, Sharad| Call Number | 658.827 Sa73S |
| Author | Sarin, Sharad |
| Title | Strategic brand management for B2B markets a road map for organizational transformation by Sharad Sarin |
| Edition | 2nd ed. |
| Publication | New Delhi: Sage Pub., 2016. |
| Physical Description | xxiv, 301 p. |
| Subject | Product management India Branding (Marketing) India Brand name products Management India |
Total Ratings:
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| Subject | Product management India Branding (Marketing) India Brand name products Management India |