Marketing management analysis, planning, implementation and control
Kotler, Philip| Call Number | 658.8 K84M |
| Author | Kotler, Philip |
| Title | Marketing management analysis, planning, implementation and control |
| Edition | 8th |
| Publication | New Delhi: Prentice Hall of India, 1994. |
| Physical Description | 801p. |
| Subject | MARKETING - MANAGEMENT |
Total Ratings:
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| Subject | MARKETING - MANAGEMENT |