Brand management practices in the Indian telecom industry: changing paradigms and im1plications by G. Anupama; Supervised by V. Venkata Ramana.
Anupama, G.| Call Number | TH658 An89B |
| Author | Anupama, G. |
| Title | Brand management practices in the Indian telecom industry: changing paradigms and im1plications by G. Anupama; Supervised by V. Venkata Ramana. |
| Publication | Hyderabad: University of Hyderabad , 2008 |
| Physical Description | 304p. |
| Notes | Thesis (Ph.D) - Management - School of Management Studies, University of Hyderabad. |
| Added Author | Venkata Ramana, V. (Supervisor). |
| Subject | Management - Thesis. |
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| Notes | Thesis (Ph.D) - Management - School of Management Studies, University of Hyderabad. |
| Subject | Management - Thesis. |